Outlined below are our current top priorities. We're always incorporating customer feedback, so these may change over time.


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HubSpot Source

Estimated Q1 (Premium & Enterprise plans)

Beta release available now Activate your HubSpot CRM in Customer.io. With this source, build segments using customer data and attributes for messaging across supported channels like email, SMS, in-app, and push.


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Message inbox

Early access in Q1

Give customers a persistent in-app inbox for messages. Unlike traditional notifications that disappear once dismissed, the inbox provides ongoing access to important updates, offers, and announcements—ensuring nothing gets lost or forgotten.


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Open field surveys

Q1

Let customers share feedback in their own words. Add open text fields to in-app surveys and messages to capture detailed, qualitative responses—moving beyond multiple choice to understand what really matters to your customers.


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Tooltips

Q1

Guide customers at the moment it matters. Tooltips are a new in-app message display type that let you anchor messages directly to specific elements on a page—making in-product tours, onboarding, and feature discovery more contextual and effective.


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AI In-Product Assistant

Estimated Q2

Streamline your marketing workflow with our intelligent In-Product Assistant that adapts to how you work. From creating segments and editing emails with natural language to integrating with your favorite tools, this dual-approach assistant eliminates repetitive tasks while keeping you in full control—letting you focus on strategy while it handles the mundane work.


Features in Early Access or Beta


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In-App Message Suggestions

Quickly create the foundation of your next in-app message in your campaign. Giving you the ability to generate, tweak, and iterate your in-app messages using a prompt.

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*Toggle the feature on in experimental features*

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Model Context Protocol (MCP) Integration

In Beta, GA in Q1

Enable AI tools like Claude, Cursor, and ChatGPT to connect directly to your Customer.io workspace through the MCP. This integration allows AI tools to read your Customer.io data, analyze it, and help create new marketing content.

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Admins can toggle the feature on in their privacy settings

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Native SMS

In Early Access (for US and CA customers only)

Streamline your multi-channel strategy with our native SMS solution, designed to make sending SMS messages simpler and more powerful. Instead of juggling separate tools and providers, you’ll now be able to buy phone numbers & send SMS directly within Customer.io—streamlining support, billing, and campaign flexibility.

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Email your CSM or [email protected] for access

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